Vjekoslav Srednoselec - Vjekoslav Srednoselec

Vjekoslav Srednoselec

Article Index

Experience

Head of Digital
Dentsu Aegis Network
May 2015 -

Head of Adriatics
iProspect
May 2015 -

Head of Interaction
MediaCom CE Zagreb
January 2012 – April 2015

Digital Specialist
MediaCom CE Zagreb
May 2010 – December 2011

Media Planner
MediaCom CE Zagreb
May 2009 – April 2010

Project Consultant
Incident
July 2008 – May 2009

Marketing Associate
Componere
March 2009 – April 2009

Project Development & Marketing Manager
Infoprofil
February 2008 – November 2008

Consumer Sales Promotion
Horizont Internacional
April 2008 – June 2008

Creative without strategy is called 'art.' Creative with strategy is called 'advertising.'

Jef I. Richards

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Which digital marketing tool do you consider the most important?

The most powerful element in advertising is the truth.

William Bernbach

The most important word in the vocabulary of advertising is TEST. If you pretest your product with consumers, and pretest your advertising, you will do well in the marketplace.

David Ogilvy

Which social networking site do you use the most?

It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night. I doubt if more than one campaign in a hundred contains a big idea.

David Ogilvy